Hetherman Joins FACTOR Team

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FACTOR is pleased to announce the addition of a new member to the staff, Vice-President, Industry Affairs Brian Hetherman.
Prior to being offered the position, Brian tendered his resignation from the FACTOR Board of Directors. Brian was the appointed MMF Representative on the FACTOR Board since 2007.  In accepting the position it was recognized that Brian will require some time to divest himself of current management and label commitments. He is therefore starting with FACTOR part time on December 1st, 2009. April 1, 2010 he will join the FACTOR team full time.
The Vice-President, Industry Affairs is an integral senior member of the management team at FACTOR, who will act in concert with the President and CEO as the voice and the face of FACTOR to its many stakeholder groups.
In 1990 Brian Hetherman became Sales Representative for MCA Records working closely with retail accounts, he then moved into the position of Marketing & Promotion Representative where he worked with local radio stations to promote MCA's roster of artists. In 1995 he was promoted to the dual role as Director of A & R for MCA/Universal and head of MCA Music Publishing. Brian left Universal in 2001 for the position as the inaugural Executive Director of the Radio Starmaker Fund. In 2003 he left Starmaker to found Cerberus Artist Management and affiliated label Curve Music. He currently holds the positions of President of the Music Managers Forum in Canada, and Vice Chair on the IMMF Board.
After much consideration and reviewing over 120 applications for the newly created position, FACTOR's Board of Directors is confident that with Brian's extensive list of accomplishments and history in the Canadian music industry, he will bring a great deal of knowledge and expertise to FACTOR. "Brian's experience and his relationships with the government, broadcasters and the music industry is a great asset to the organization. I am looking forward to collaborating with Brian." said Heather Ostertag, C.M., President & CEO, FACTOR upon announcing his appointment.
When accepting the position with FACTOR, Brian commented, "It is with great excitement that I take on the role of Vice-President of Industry Affairs, it feels like a natural progression of my career.  I believe in the importance of what FACTOR brings to the Canadian Music Industry and I want to help expand FACTOR's role in developing Canadian talent not only within Canada but on the world stage."
FACTOR's Board and staff would like to welcome Brian to the team and looks forward to his contributions in the coming years.

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