RAS Creative

RAS Creative

Indie Indigenous Rock Roots


RoseAnna Schick
Winnipeg Canada
1 204 783 7600



RoseAnna Schick is an entertainment publicist, published writer, and award-winning entrepreneur. She’s also the manager of Northern Ontario rock band Midnight Shine (www.midnightshineonline.com) whose showcase debut at Canadian Music Week in 2016 generated a massive media buzz resulting in 165+ stories spanning coast-to-coast.

Through her Winnipeg-based company RAS Creative, RoseAnna provides strategic communications to the music and motion picture industries, sports and recreation, special events, and the Indigenous community. Since 1995, she has worked with over 50 musicians, 60 special events, and 80 film and television productions. 

RoseAnna spent three years on the Board at the Manitoba Audio Recording Industry Association, during which time she co-lead MARIA though a complete overhaul, and was instrumental in relaunching the organization as Manitoba Music. She is a founding member of the Prairie Music Alliance, which became the Western Canadian Music Alliance in 2003. RoseAnna was honoured to receive a Women of Distinction Award in 2011, and was nominated for a Manitoba Woman Entrepreneur of the Year Award in 2007. Other nominations include Outstanding Manager at the 2001 Prairie Music Awards for her work with Winnipeg rock band Pushing Daisies, and three Best Music Video nods for their music video Disagree.

In the film world… RoseAnna specializes in unit publicity, EPK shoots, media relations, and digital marketing. She is an experienced field producer and production coordinator, and a scriptwriter for commercial projects. RoseAnna spent two years as Executive Director of the Manitoba Motion Picture Industry Association (now called On Screen Manitoba), where she was responsible for representing and overseeing Manitoba’s film and television industry. Today, she is a member of On Screen Manitoba’s Board.

When she’s not busy being busy, or traveling around seeking content for her travel column… you’ll find RoseAnna rowing, running, curling, playing hockey, doing yoga, riding her bike, trying to break 100 on any given golf course, or out roaming somewhere in the Canadian wilderness… the more remote the better…


RAS Creative is Winnipeg's premiere independent publicity company - and the music industry is our passion. We implement publicity and promotional campaigns for releases, tours, festivals, and special performances. We produce and manage content for press kits, EPKs, websites, social media, media releases, bios, onesheets, newsletter, album liners, basically, anything creative... if you can dream it, we can make it happen for you!

With 23 years of direct experience doing publicity, we know how to identify a good story, craft the pitch, and leverage the perfect partners in print, radio, television, and online, using our own personally cultivated connections and professional networks. We've successfully secured coverage on CBC's The National, Canada AM, ET Canada, eTalk, CTV Morning Live, Breakfast Television, Toronto Star, Toronto Sun, National Post, Canadian Press, Daily Vice, in newspapers spanning coast-to-coast, and on television and radio across Canada.

We work from our own customized media lists to undertake strategic campaigns in local and national markets. If you'd prefer to take on your own publicity instead, we'll set you up with our unique "DIY Publicity Kit" - created specifically to give musicians the tools and training needed to do it yourself.

We've proudly worked with dozens of recording artists, music companies, and music organizations. Our special events and festival roster includes Dauphin's Countryfest, Winnipeg Folk Festival, Interstellar Rodeo, JUNO Awards, Grey Cup Festival, Canadian Country Music Awards, Western Canadian Music Awards, Aboriginal Peoples Choice Music Awards, Canadian Aboriginal Music Awards, and others.

We're also firmly rooted in the film and television world, and know how the industry works from the inside out. We can help get your music into the hands of producers, music supervisors, and other decision-makers. We can also get your music videos off the ground, produce your EPK, be your production manager for special projects, and consult on film and television ideas you may have.

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